Digital Asset and Data Audit
If you have an existing Google Ads account history, we review the performance data; if it’s a new account, we perform account configuration and technical infrastructure analysis according to your business goals.
/Leave Google Advertising to the Experts/
We are here with our expert team in Google Advertising. Whether you are a small business or a corporate brand, success is possible at any scale with Google Ads. Let your ads reach exactly the audience you need, and increase your conversion rates. Additionally, track the performance of every penny you spend in real-time with detailed reports.
Data-driven campaign management that converts your budget into sales. Apply now for a free account analysis.
01/STEP INTO THE GOOGLE ADS PROCESS
The Google advertising process is not just about writing an ad text; it is the art of connecting the right audience with the right technical infrastructure. We create a success path aligned with your goals by combining campaign types like Search Network, Shopping, or PMax with conversion tracking setups and keyword planner data to strengthen your business's digital presence.
If you have an existing Google Ads account history, we review the performance data; if it’s a new account, we perform account configuration and technical infrastructure analysis according to your business goals.
We optimize your keywords focusing on Quality Score criteria and integrate conversion tracking codes to launch your Search Network or Shopping campaigns on a strategic foundation.
We continuously analyze your live ads with user interactions and algorithm data; we present improvements that will increase your conversion rates by using your budget as efficiently as possible through periodic reports.
Businesses from every sector trust us with their advertising
02/DIGITAL ADVERTISING STRATEGIES
We manage the Google Ads ecosystem in detail to strengthen your business's digital presence and connect you with the right audiences. With our customized campaign structures, we offer professional solutions that keep efficiency at the focus.
Google Ads is an online advertising platform that shows your business's products or services to potential customers at the exact moment they are searching for what you offer. It allows you to display your ads on Google search results, YouTube videos, maps, and millions of partner websites.
The system is based on an advanced artificial intelligence infrastructure that works through users' search intents, interests, and past behaviors. You set your advertising budget and goals, and Google ensures your ads reach the users with the highest potential based on this data to generate engagement and conversions.
Selecting the most suitable campaign model for your business goals plays a decisive role in effectively using your advertising budget.
| Campaign Type | Purpose of Use | Display Area | Suitable Sectors |
|---|---|---|---|
| Search Network | Providing solutions to active searchers | Google search results | Service, legal, health, e-commerce |
| Max Performance | Automated conversions across all Google channels | Search, YouTube, Gmail, Maps | E-commerce, retail, lead-focused businesses |
| Shopping | Showcasing products with visuals and prices | Search tab, shopping area | E-commerce, fashion, electronics, home goods |
| Display Advertising | Increasing brand awareness and reach | Millions of websites and apps | Education, events, general brand awareness |
| Video | Engaging with captivating stories | YouTube and video partners | Entertainment, technology, automotive, food |
| Demand Generation | Creating interest and demand with visual content | YouTube, Discover, Gmail | Fashion, travel, lifestyle products |
| App | Encouraging mobile app downloads | Google Play, YouTube, Search | Games, financial technology, mobile services |
212 Medya optimizes these campaign structures according to your business's specific requirements, ensuring that you get the full value of your budget with strategic consulting.
03/Our Promise
We promise to maximize your Google Ads investment within a short period of 3 months. Beyond impressions and clicks, we have a results-oriented approach for a truly effective advertising experience.
Your Google Ads will be more than just displayed or clicked metrics. You will achieve realistic results.
We will work to truly grow your business by reaching potential customers.
We aim to be your long-term partner with advertising campaigns that will bring new customers to your business.
04/Pricing
Three Google Advertising Packages suitable for your turnkey budget for beginners. There are no management/service fees charged. No VAT included, no contract obligation.
Ideal start for new local businesses and SMEs
Ideal for competitive sectors and businesses aiming to grow
For high-budget e-commerce sites and corporate brands
Track your ad results instantly from your dashboard, not prepared fixed data. Direct live data flow from Google's official reporting system.
We do not create long-term commitments and contracts that bind you. We know we will work with satisfaction as long as we bring success.
We share transparently where your budget is going and which keywords bring you revenue without overwhelming you with incomprehensible technical terms.
Monthly billing that you can comfortably show in your expenses. We avoid the complexities of VAT/deduction arising from Google's foreign-based invoicing.
Regardless of large or small budgets, we work with the same diligence to ensure that all our partners get the value of every penny spent on advertising.
We do not publish or manage advertisements for gray or illegal sectors that do not comply with Google Ads advertising policies.
05/Problem
In an unmanaged Google Ads account, a significant portion of the budget drains away to irrelevant searches, inaccurate measurements, and wrong targeting. Without you noticing, your competitors win.
06/Advertising Models
07/Why 212 Medya
The account remains in your name; we only gain administrative access. You can leave at any time without data loss.
Performance level in the top 3% of agencies in Turkey and a direct support line to Google.
With your own Looker Studio dashboard, you can monitor spending, conversion, and ROAS data 24/7 in real-time. No surprises.
We do not take hidden commissions from your budget. Fixed and predictable service fees; our interests are always aligned.
08/How We Work
We scan your account for budget leaks, tracking errors, and keyword opportunities line by line.
We make measurement error-free by setting up GTM, GA4, and server-side conversion tracking.
We continuously and systematically improve click and purchase rates with ad variations.
We detect profitable campaigns and increase volume by reallocating the budget to revenue-generating channels.
09/Results
Since the budget was allocated to general searches, we built our B2B logistics partner's Google Ads infrastructure from scratch, significantly reducing the cost of acquisition with negative filters and location targeting optimizations.
"We started receiving three times the demand with the same budget. For the first time, we can clearly see the return on our advertising spend in the report."
10/Frequently Asked Questions
You can find everything you want to know about the Google Ads advertising process and our services here.
Google Ads is an advertising platform provided by Google that enables businesses to appear in online search results, on websites, on YouTube, or in Gmail. It allows you to reach potential customers exactly when they are searching for you by filtering specific keywords and target audiences.
The process is quite simple: 1. Choose one of the Google Ads advertising packages that fit your budget. 2. Enter basic information such as your website, phone number, and target location in the order form. 3. Our Ads expert sets up your account and prepares your campaigns. 4. Your ads are activated in Google searches within an average of 48 hours.
Our Google Ads packages start at 12,000 ₺ per month, based on your budget. This entire amount is defined directly as your advertising budget, and there are no additional account setup or service fees.
The biggest advantage is that you can reach customers with high purchase intent the moment they search. Instead of forcing yourself onto audiences like other platforms, you respond just in time to those who need it.
Advertising campaigns are launched through the Google Ads panel with technical setups (keyword detection, budget management, conversion tags). As 212 Medya, we take care of all these complex technical setups, A/B tests, and daily management on your behalf.
Yes, it is possible to advertise through Google Maps (Local) or Smart Campaigns focused on direct phone calls without a website. However, for the highest efficiency, conversions, and a professional appearance, it is recommended to use at least a simple landing page.
Google Ads can be categorized under five main headings: Search Network Ads, Shopping and Performance Max (PMax) Ads, Display Ads (GDN), YouTube Video Ads, and Local Map Ads.
You can write the keywords you are targeting or any words that come to your mind in the start form. Our expert teams utilize Google data tools to scan the monthly search volumes in the industry and identify the most accurate keywords that will generate revenue for you.
These are results that appear at the top of the list when a search is made on Google, marked with "Sponsored." Unlike organic rankings, these results are shown immediately at the top by targeting with an advertising budget.
You can set it up yourself and spend your budget through the Google Ads panel. However, improperly configured panels can lead to budget wastage. Getting professional management through authorized agencies like 212 Medya, which is a Google Partner, multiplies your success rate.
Increases the traffic to your website, allows potential customers to contact you directly via phone or WhatsApp, thus helping to quickly increase your sales volume and revenue.
It is a daily/weekly optimization process done to ensure that the advertising budget is spent on the right keywords, at the right time, and to the right audience. It is implemented with negative keyword additions, bid strategy adjustments, and A/B tests.
A certified digital marketing professional who conducts account setup, integrations, market and competitor analyses, writes ad texts, tracks conversion codes, and optimizes budget efficiency.
Google's approval process usually takes 1 business day. However, the full activation of campaigns, along with billing activation and the spreading time of ads, can take up to 2 business days (48 hours).
We can restrict your ads to only the cities, regions, or a specific radius around certain locations where you provide services. This helps prevent unnecessary budget wastage.
Instead of targeting hundreds of keywords, starting with a focused set of 5-15 keywords with the highest purchase intent is ideal for budget protection. The keyword list is expanded as conversions are obtained.
Technically, ads do not directly increase the SEO score. However, the data from ads (the keywords that bring the most conversions) and rapid traffic directly accelerate the success of your SEO strategy.
Yes, competitors' moves, fluctuations in click costs, and search trends are constantly changing. Leaving the campaigns to their own devices over time can lead to increased costs and loss of revenue. Our teams optimize the account every day.
11/Contact
Tell us your goals; we'll present your customized, data-driven Google Ads strategy within 48 hours.
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 Istanbul